Goodyear Renews Sponsorship of Cotton Bowl Classic

December 29, 2021 Jay Sports
On Wednesday, Dec. 29, Goodyear announces a multiyear agreement to renew Goodyear’s title sponsorship of the Goodyear Cotton Bowl Classic. With the agreement, Goodyear extends its longstanding association with college football and ensures that the Goodyear Cotton Bowl Classic will continue to host marquee matchups annually as a member of the “New Year’s Six,” the top bowl games included in the College Football Playoff Semifinal rotation. (Richard Rodriguez/AP Images for Goodyear)

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