Goodyear Renews Sponsorship of Cotton Bowl Classic

Goodyear celebrates the University of Cincinnati’s road to the Goodyear Cotton Bowl Classic by unveiling life-sized tire art of the Bearcat mascot. The artwork – which took more than 182 hours to complete – is made from 140 Goodyear tires, approximately 7,000 staples and stands nearly seven feet tall. (Richard Rodriguez/AP Images for Goodyear)