Patriots-Cowboys Garners Best NFL Regular Season Rating Since 1996

November 25, 2019 Jay Sports
Nov 24, 2019; Foxborough, MA, USA; New England Patriots quarterback Tom Brady (12) throws a pass against the Dallas Cowboys in the second half at Gillette Stadium. Patriots defeated the Cowboys 13-9. Mandatory Credit: David Butler II-USA TODAY Sports

The New England Patriots versus the Dallas Cowboys in the late FOX window delivered a powerhouse metered market rating, up 26 percent from last year’s competitive window.

Boston was the top market for the game, followed by Cleveland, Seattle, Dallas and Philadelphia.

The Patriots win over the Cowboys projects to rank as FOX’s most-watched telecast of any kind since the 2019 NFC Championship.

Nov 24, 2019; Foxborough, MA, USA; Dallas Cowboys quarterback Dak Prescott (4) passes the ball under pressure from New England Patriots defensive tackle Danny Shelton (71) in the second half at Gillette Stadium. Patriots defeated the Cowboys 13-9. Mandatory Credit: David Butler II-USA TODAY Sports

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